Will e-commerce be a profitable business in 2025

Will e-commerce be a profitable business in 2025

The reason why many people dont make money in e-commerce, is because they try to make quick money, without even knowing what they are getting themselves into.

In this article, I will share with you the secret of e-commerce that no one will tell you.

Many people buy these courses that promise them a quick passive income blah blah. have you ever wondered if these gurus are so good at what they claim why not just create multiple e-commerce stores for themselves and have multiple passive income.

No doubt some of these courses can be very useful to know the basics, but the problem with these courses is that you only learn information. Being informed about something does not mean that you have understood it, it does not mean that you have acquired the knowledge in that information. The courses are meant to be a foundation on which to grow.

But they wont tell you the reality of the learning curve. Another problem many face after attending courses is that they get overwhelmed by all the new information and do not know what to do with it or where to start.

Plan your goals, break them into steps and take them on one by one.

okay lets move on now on our main topic.

You see, to keep a functioning e-commerce store running, you need to understand digital marketing. This includes Seo, Smma, content writing, content marketing, meta etc. …..This includes Seo, Smma, content writing, content marketing, meta etc. …..

“whatttttttttttttt” yes that much. A lot of these gurus, the reason why they gave up e-commerce to sell courses is because they could not keep up the sales all the time.

How do you think Amazon are able to keep their sales up all the time is because behind the door is marketing team, consisting of multimple experts. Content writers to keep customers engaged through articles, emails, scripts for social media content, SEO experts to optimise the content of the platform, graphic designer ect….

This also applies to many other business models, Except the service industry like SaaS, smma, restaurant ect…. for those your main objective shall focus on maintaining a good relationship and quality service with client, to build a long term relationship. i will write a article about it.

the good news is E-commerce is not saturated, i s just filled with bunch of flops who bought the store and have no idea how to keep it running. theres no one who can compete against if you know what you are doing.

So what is the secret?

How are you gonna learn all this skills? what i am gonna teach you is gonna take time, but very cost effective. In 4 simple steps, I’ll show you how to learn these skills and gain practical experience at the same time.

OK, before we get into the secret sauce, let’s first understand what marketing is.

Marketing Simplified

Marketing revolves around effective communication. Being a great communicator requires the ability to listen, critically analyze, and convey messages clearly. At its core, marketing is about delivering your brand’s message through logos (graphic design), websites (web design), and content (content writing, video production) to your target audience.

Additionally, it involves closely observing the behaviors of potential clients, analyzing these insights critically, and tailoring your services to meet their needs effectively.

these are the few stages of marketing that you need to keep in mind.

Branding

Creating a name, logo, website, social media specific to your brand’s purpose and the message it wants to share. besic gives your company a brand.

Positioning

Positioning is also a stage of branding, but this time you are deploying the brand online to build brand awareness. the goal is to sell your brand by defining the unique selling proposition that differentiates your brand from the competition. This is why it is important to study your competitors, e.g. why should I buy from you? what makes you different from the others?

lead generation

This is the stage that many people focus on, neglecting the earlier stages,which is one of the reasons why many e-commerce businesses fail. Essentially, lead generation is the process of attracting and capturing potential customers.

It acts as the bridge between brand awareness and sales, helping to elevate your brand’s visibility while building a list of potential leads. By offering discounts, free samples, trials, or other incentives, you can effectively raise awareness of your product and engage prospective customers.

Lead Nurturing

After generating leads, the next stage is Lead Nurturing. This involves building relationships with potential customers, educating them about the brand’s products or services. We are still not selling yet, we are building trust by giving values to our leads, through email marketing and sales funnel. ***Say your brand sells baby products. One value you can offer is an ebook/newsletter about babies or parents that parents will find useful. exmple “5 tips to help your baby realise gas” maybe you already have a product related to the topic, you can add the product in the email/newsletter.

Conversion

After nurturing leads, the next stage is Conversion. This involves persuading potential customers to take a desired action, such as making a purchase, signing up for a service, or becoming a customer.

i dont want to extend more on this, at first i didnt want to go this deep on the topic, i just wanted to give a simplified explanation.

lets move on to the real sauce, guys please i took me a lot of time to write this, so please support me by follow me in my socials.

Find a niche

First, find a niche that you are interested in writing a blog about, or it can even be about yourself, of course only if you have something interesting to share about yourself. Here i have a list of niches you can look into…Find a name that suits your niche. Just don’t name your domain cardealer(dot)com, if your niche is about baking, it can also just be your name, which can be a portfolio type website.

We always advise you to choose niches that are always green, niches that are always in demand.

Expand your knowledge intensively on that niche, your traffic, trends, and define your goals with the niche.

build your first website

buy a domain from a domain provider that is compitable with WordPress. This already covers 70% of the money you’re going to spend on this lesson. install and build a website in WordPress, with todays tools, you dont need much coding skills. I really recommend you to take this course. It is completely free.

It is also important that you understand the marketing concept of web designing. At this point if you don’t know anything about graphic or web designing, you can take some free courses or watch YouTube videos, just to know the concept. the goal here is not to negativy courses, but to tell you what these course sellers wont tell you, which is it goes hand on hand with experience and your own determination. In fact, I recommend that you take some courses, but apply them together in practice. Use your domain to experiment and refine your skills by creating your first project. Use all the marketing concepts you know about design to create a logo and a website.

skills to learn:

• graphic and web- designing
• wordpress

blogging

Now that you have your own website, you want to write articles about your niche, in this step we gonna dive into content writing and seo. i really dont want to turn this into a course, so i will advice you to take a course on seo and content writing, I will drop some free courses you can check here.

The thing about writing is that the more you write, the more efficient you get at it. We do not want to use AI to write our articles, you can use it for research and correction, sometimes i use it for insparations.

the probleme with AI generated content, is that they dont make good imprenssion in seo.These are the little things that will set you apart from the competition.

Write your articles taking into account the marketing aspects you need to implement to attract the attention of readers and implement the seo to be indexed by search engines. start seo can be overwhelming at first, cause is a ever changing field. dont even worry about that just start and keep improving your skills. When I first started blogging, I had no idea what keywords were and many other things.

skills to acquire:

• Content writing/copywriting
• Seo (Search engine optimisation)

social media

now is time to advertise your work trough social media. this part is pretty much self explanatory. anyway open account a the meta plattforms, tiktok, thumblr reddit, linkeldn ect… as for the type of contents you want to post that depends on you and your creativity. Some people are not comfortable with being in front of the camera and prefer a faceless account, which is fine, just make sure you include the marketing aspect here as well.

Many of these platforms also offer lessons on how to grow on their platforms. If you have a budget try to create appealing ads, for your products or services and see how they performe. try to put your marketing skills to use. Try to create a landing page with Web Design, create a promotional flyer with Graphic Design, write an email with Copywrite.

Skills to acquire:

• social media management
• meta ads

closure

Now that you have hopefully acquired all these skills and have social proof of your experience, you are ready for e-commerce.